Tag Archives: Facebook videos

Native Facebook videos have the highest reach – it’s official now!

We recently wrote about changes Facebook started to introduce from 2013, which were all related to one thing – videos. And they all led to what we are witnessing now – native Facebook videos becoming the best organic reach generators!

Mark Zuckerberg recently announced Facebook’s Q4 2014 report showing some really interesting information especially about videos, saying that Facebook now reports 3+ billion video views on Facebook. PER DAY! Last November he even said that in 5 years most Facebook content would be video which is clearly true when we look at the numbers published in this last Q4 report.

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We also quoted in our article what socialbakers.com published about the rise of FB videos which all definitely led to what has been now officially confirmed by socialbakers.com as well – native Facebook videos reach more fans than any other post type! Continue reading »